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<article xsi:noNamespaceSchemaLocation="http://jats.nlm.nih.gov/publishing/1.1/xsd/JATS-journalpublishing1-mathml3.xsd" dtd-version="1.1" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><front><journal-meta><journal-id journal-id-type="publisher-id">HASS</journal-id><journal-title-group><journal-title>Humanities Arts and Social Sciences</journal-title></journal-title-group><issn>3066-8301</issn><eissn>3066-831X</eissn><publisher><publisher-name>Art and Technology</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.61369/HASS.2025100014</article-id><article-categories><subj-group subj-group-type="heading"><subject>Article</subject></subj-group></article-categories><title>中国非物质文化遗产在拉美地区的国际传播研究：以蔡李佛拳为例</title><url>https://artdesignp.com/journal/HASS/1/10/10.61369/HASS.2025100014</url><author>黄心悦,黄依娴,王思瑶,郑一诺,梁钰妍</author><pub-date pub-type="publication-year"><year>2025</year></pub-date><volume>1</volume><issue>10</issue><history><date date-type="pub"><published-time>2025-12-20</published-time></date></history><abstract>本文以国家级非物质文化遗产&amp;ldquo;蔡李佛拳&amp;rdquo;在拉美地区的传播为案例，通过网络民族志与深度访谈，系统分析其跨文化传播路径与发展挑战。研究发现其传播遵循关系性嵌入-结构性嵌入-制度性嵌入的递进逻辑，并进一步识别出文化认知、社会结构与运营实践三重挑战，并据此提出从内容、渠道、本土化与制度四个维度构建优化路径，为全球化背景下中国非物质文化遗产的传播探索新理论和新实践的研究参考。</abstract><keywords>非物质文化遗产,蔡李佛拳,跨文化传播,嵌入理论</keywords></article-meta></front><body/><back><ref-list><ref id="B1" content-type="article"><label>1</label><element-citation publication-type="journal"><p>[1] Ryoko Nakano &amp;amp; Yujie Zhu (2020). Heritage as soft power: Japan and China in international politics. International Journal of Cultural Policy.[2] Brownell, S. (1995). Training the Body for China: Sports in the Moral Order of the People&amp;rsquo;s Republic of China. University of Chicago Press,16&amp;ndash;18, 97&amp;ndash;101.[3] Hwang, K. K. (2013). Foundations of Chinese Psychology: Confucian Social Relations. Dordrecht: Springer.[4]深圳大学体育非物质文化遗产传承与研究基地.蔡李佛拳（江门新会）[EB/OL].体育非物质文化遗产项目数据库,2020.[5]崔家宝,陈小蓉,刘璇.武术类非物质文化遗产外籍习练者文化认同的研究&amp;mdash;&amp;mdash;以新会蔡李佛海外传播为例[J].成都体育学院学报,2023,49(06):139-145.[6]从 Chifa到蔡李佛拳：中国与拉美百年交往中的广东元素。南方都市报（2024年11月15日）.[7]Han, Q. S., Theeboom, M., Zhu, D., &amp;amp; Derom, I. (2023). Promoting the Chinese martial arts internationally: Is it &amp;ldquo;Kung Fu&amp;rdquo; or &amp;ldquo;Wushu&amp;rdquo;? International Review for the Sociology of Sport, 58(3), 570&amp;ndash;588.&amp;nbsp;[8]Frank, A. D. (2006). Taijiquan and the search for the little old Chinese man: Understanding identity through martial arts. Palgrave Macmillan.&amp;nbsp;[9]Partikova, V., &amp;amp; Jennings, G. (2018). The Kung Fu family: A metaphor of belonging across time and space. Revista de Artes Marciales Asi&amp;aacute;ticas, 13(1), 35&amp;ndash;52.&amp;nbsp;[10]Farrer, D. S. (2011). Coffee-shop gods: Chinese martial arts of the Singapore diaspora. In D. S. Farrer &amp;amp; J. Whalen-Bridge (Eds.), Martial arts as embodied knowledge (pp. 203&amp;ndash;237). State University of New York Press.[11]Blake, J. (2009). UNESCO&amp;rsquo;s 2003 Convention on Intangible Cultural Heritage: The implications of community involvement in &amp;lsquo;safeguarding&amp;rsquo;. International Journal of Heritage Studies, 15(2&amp;ndash;3), 164&amp;ndash;176.&amp;nbsp;[12]刘晓春. 非物质文化遗产的地方性与公共性. 广西民族大学学报(哲学社会科学版), 2008, 30(3): 76-80.[13]POLANYl K.The great transformation:the political and economic origins of our time[M].Boston MA:Beacon Press,1944:22.[14]Granovetter, M. (1985). Economic Action and Social Structure: The Problem of Embeddedness. American Journal of Sociology, 91(3), 481&amp;ndash;510.[15]Kloosterman,R.C.,Rath,J.Mixed Embeddedness Revisited:A Conclusion to the Symposium.Sociologica,2018(2):103~114[16]郭晗,侯雪花.新质生产力推动现代化产业体系构建的理论逻辑与路径选择[J].西安财经大学学报,2024,37(01):21-30.[17]唐智彬,石伟平.论嵌入经济社会的农村职业教育办学模式[J].职教论坛,2013,(13):39-42+96[18]麦尚文.&amp;ldquo;关系&amp;rdquo;编织与传媒聚合发展&amp;mdash;&amp;mdash;社会嵌入视野中的传媒产业本质诠释[J].国际新闻界,2010(1):51-54,64[19]郭晨,陈晓伟.非遗&amp;ldquo;嵌入&amp;rdquo;现代生活的创新路径&amp;mdash;&amp;mdash;以《非遗里的中国》节目为例[J].传媒,2025,(09):66-68.[20]王明月.嵌入性赋能:中国非遗&amp;ldquo;出海&amp;rdquo;效能提升的社会学逻辑[J].民族艺术研究,2025,38(03):142-151.[21]刘熹颖,文禹舜.国际传播视角下湖南非遗多模态外宣的困境与对策研究[J].大众文艺,2025,(18):83-85.[23]张龙.非物质文化遗产蔡李佛拳的保护与推广研究[J].深圳职业技术学院学报,2017,16(02):53-59.[25]马立明,蔡曜宜.全球南方视域下中国非遗文化国际传播：地方实践与深层逻辑[J].对外传播,2025,(10):42-46.[26]温搏.蔡李佛拳的身体哲学论绎[J].武术研究,2024,9(10):1-4+12.[27]胡郑丽.跨文化阐释视角下中国非物质文化遗产保护话语体系的构建[J].文化遗产,2024,(06):31-37.[28]蒋丽平,林嘉斌,胡咏欣.新时代国家级&amp;ldquo;非遗&amp;rdquo;蔡李佛拳可持续发展现状与策略[J].武术研究,2025,10(01):5-7.</p><pub-id pub-id-type="doi"/></element-citation></ref></ref-list></back></article>
