<?xml version="1.1" encoding="utf-8"?>
<article xsi:noNamespaceSchemaLocation="http://jats.nlm.nih.gov/publishing/1.1/xsd/JATS-journalpublishing1-mathml3.xsd" dtd-version="1.1" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><front><journal-meta><journal-id journal-id-type="publisher-id">ETI</journal-id><journal-title-group><journal-title>Education and Teaching Innovation</journal-title></journal-title-group><issn>2995-4894</issn><eissn>2995-4908</eissn><publisher><publisher-name>Art and Technology</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.61369/ETI.2025070045</article-id><article-categories><subj-group subj-group-type="heading"><subject>Article</subject></subj-group></article-categories><title>数字经济背景下商务英语沟通能力提升路径探讨</title><url>https://artdesignp.com/journal/ETI/3/7/10.61369/ETI.2025070045</url><author>杨兴越,吴颖琦</author><pub-date pub-type="publication-year"><year>2025</year></pub-date><volume>3</volume><issue>7</issue><history><date date-type="pub"><published-time>2025-07-20</published-time></date></history><abstract>数字经济正以高速发展的态势重组全球资源和重塑经济结构，跨境电商作为关键驱动力面临商务英语人才短缺的瓶颈，而传统培养模式存在场景覆盖失衡、技术应用浅层化、能力评估失准、数据闭环断裂四大问题。本文通过深入剖析这些问题，提出一系列创新策略，如借助LLM（大语言模型）构建语料库拓展场景、建立动态反馈机制重构评估体系等，旨在为培养适应时代发展的跨境电商商务英语人才提供理论依据和实践指导。</abstract><keywords>数字经济,跨境电商,商务英语,人才培养,LLM</keywords></article-meta></front><body/><back><ref-list><ref id="B1" content-type="article"><label>1</label><element-citation publication-type="journal"><p>[1]韩奕.数字经济背景下职业教育产教融合策略研[J].俏丽,2023(17):155-157.&amp;nbsp;[2]汪洋.数字经济时代&amp;ldquo;外语+跨境电商&amp;rdquo;商务英语人才培养模式研究[J].英语广场,2025,(03):79-82.&amp;nbsp;[3]Xiao, Y.. Training Strategies for Cross-border E-commerce Business English Talents under the background of &amp;ldquo;Internet +.&amp;rdquo; IOP Conference Series: Materials Science and Engineering,2019, 631(5), 052012.&amp;nbsp;[4]ZHANG, M., &amp;amp; ZHANG, W.. The Construction and Implementation of a Cross border E-commerce Talent Training Mechanism for Business English Empowered by Digital Intelligence. Theory and Practice of Social Science, 2024,6(1).&amp;nbsp;[5]陈佳妮.数字经济背景下高校商务英语专业人才培养模式研究[J].海外英语,2023,(18):85-87.&amp;nbsp;[6]邵柏圣.数字经济时代商务英语人才培养转型策略[J].中关村,2024,(09):110-111&amp;nbsp;[7]辛争艳.数字经济背景下应用型高校商务英语专业人才培养模式探究[J].中国管理信息化,2024,27(05):195-198.&amp;nbsp;[8]陈佳妮.数字经济背景下高校商务英语专业人才培养模式研究[J].海外英语,2023,(18):85-87.&amp;nbsp;[9]吴玲敏.基于多模态教学模式的大学英语教学研究&amp;mdash;&amp;mdash;以武汉设计工程学院为例[J].英语广场:学术研究, 2023(13):116-119.&amp;nbsp;[10]姜华.语言经济学视野下的大学英语教育[J].环球市场, 2019.</p><pub-id pub-id-type="doi"/></element-citation></ref></ref-list></back></article>
